Blog Archives

15 Things A Writer Should Never Do

I like reading articles regarding writing.  Some things I take to heart, others I dismiss.  However, this is a great one.  The link to the page is:

Based on interviews with authors over the years, conferences, editing dozens of issues of Writer’s Digest, and my own occasional literary forays and flails, here are some points of consensus and observations: 15 of them, things anyone who lives by the pen (or seeks to) might consider. It is, like most things in the writing world, a list in progress—and if you’ve got your own Dos or Don’ts to add, I’d love to hear them in the Comments.

1. Don’t assume there is any single path or playbook writers need to follow. (Or, for that matter, a definitive superlative list of Dos and Don’ts …) Simply put: You have to do what works best for you. Listen to the voices in your head, and learn to train and trust them. More often than not, they’ll let you know if you’re on the right path. People often bemoan the surplus of contradictory advice in the writing world—but it’s there because there really is no yellow-brick road, and a diversity of perspectives allows you to cherry-pick what uniquely suits you and your abilities.

2. Don’t try to write like your idols. Be yourself. Yeah, it sounds a bit cheesy, but it’s true: The one thing you’ve got that no one else does is your own voice, your own style, your own approach. Use it. (If you try to pretend to write like anyone else, your readers will know.) Perhaps author Allegra Goodman said it best: “Know your literary tradition, savor it, steal from it, but when you sit down to write, forget about worshiping greatness and fetishizing masterpieces.”

3. Don’t get too swept up in debates about outlining/not outlining, whether or not you should write what you know, whether or not you should edit as you go along or at the end—again, just experiment and do what works best for you. The freedom that comes with embracing this approach is downright cathartic.

4. Don’t put all your eggs in one basket when it comes to pitching something—always be working on your next book or idea while you’re querying. Keeping your creative side in gear while focusing on the business of selling your work prevents bigger stalls in your writing life down the road.

5. Don’t be unnecessarily dishonest, rude, hostile—people in the publishing industry talk, and word spreads about who’s great to work with, and who’s not. Publishing is a big business, but it’s a pretty incestuous business. Keep those family reunions gossip free.

6. Don’t ever hate someone for the feedback they give you. No piece of writing is universally beloved. Nearly every beta reader, editor or agent will have a different opinion of your work, and there’s value in that. Accept what nuggets you believe are valid, recognize the recurring issues you might want/need to address, and toss the edits your gut tells to toss. (Unless the changes are mandatory for a deal—in which case you’ll need to do some deeper soul searching.) Be open to criticism—it will make you a better writer.

7. … But, don’t be susceptible to the barbs of online trolls—you know, those people who post sociopathic comments for the sake of posting sociopathic comments. That’s what trolls do: they troll (on Amazon, Goodreads, Twitter, etc.). It’s not personal. Which means the message at the core of their words means as little as the 0s and 1s used to code it. Ignore them heartily.

8. Don’t ever lower you guard when it comes to the basics: Good spelling, healthy mechanics, sound grammar. They are the foundations that keep our writing houses from imploding … and our queries from hitting the recycling bin before our stories can speak for themselves.

9. Don’t ever write something in an attempt to satisfy a market trend and make a quick buck. By the time such a book is ready to go, the trend will likely have passed. The astronomical amount of romantic teenage vampire novels in desk drawers is more than a nuisance—it’s a wildfire hazard. Write the story that gives you insomnia.

10. Don’t be spiteful about another writer’s success. Celebrate it. As author Amy Sue Nathan recalled when detailing her path to publication in the upcoming July/August 2013 issue of WD: “Writers I knew were landing book deals and experiencing other things I was working toward, so I made a decision to learn from them instead of begrudging them. I learned that another author’s success doesn’t infringe on mine.”

11. Don’t ever assume it’s easy. Writers with one book on shelves or one story in print often had to keep stacking up unpublished manuscripts until they could reach the publisher’s doorbell. (The exception being those lucky 19-year-old savants you sometimes hear about, or, say, Snooki. But, hey, success still isn’t guaranteed—after all, Snooki’s Gorilla Beach: A Novel has only sold 3,445 copies.) Success is one of those things that’s often damn near impossible to accurately predict unless you already have it in spades.

12. Don’t forget to get out once in a while. Writing is a reflection of real life. It’s all too easy to sit too long at that desk and forget to live it.

13. Don’t ever discount the sheer teaching power (and therapeutic goodness) of a great read. The makeshift MFA program of countless writers has been a well-stocked bookshelf.

14. Don’t be afraid to give up … on a particular piece. Sometimes, a story just doesn’t work, and you shouldn’t spend years languishing on something you just can’t fix. (After all, you can always come back to it later, right?)

15. But, don’t ever really give up. Writers write. It’s what we do. It’s what we have to do. Sure, we can all say over a half-empty bottle of wine that we’re going to throw the towel in this time, but let’s be honest: Very few of us ever do. And none of us are ever really all that surprised when we find ourselves back at our computers, tapping away, and waiting for that electric, amazing moment when the pebble of a story shakes loose and begins to skitter down that great hill …

7 Reasons Why Most Authors Fail

This is a fabulous article on self publishing that ALL writers need to read.  Here’s the link to the webpage; however, I copied and pasted the article below:

Now that the Self Publishing Podcast is almost 2 years old (old enough to drink and sell sexual favors, in podcast years), we’re beginning to notice some definite trends. We focused on a lot of the things that work in our self publishing bookWrite. Publish. Repeat, but it’s time to turn things around and bum everybody out.

Knowing what doesn’t work is just as important, because we all have defense mechanisms that let us justify tons of stupid crap.

Time to tip that sanctimonius cow over.

“I’m not doing what the guys suggest in Write. Publish. Repeat because I have my own ways but am obeying the same principles,” you may be saying, “so why am I not getting anywhere?”

Well, are you doing any of what follows in addition to all that “different but still correct” stuff? Because if you are, then Houston, you definitely have a problem.

Here the biggest reasons that self-publishers fail.

1. Not Starting

Let’s start with the most obvious one. It kills me even to include it, but there are actually people out there saying you can be a writer without writing, so I feel the need to step up and lob that idiot ball back into the idiot court.

InertiaIf you do not write, you are not a writer.

That’s all there is to it. I can’t believe there is feel-good bullshit out there claiming that writing can be “within” you and that you can go around, wear a beret, and claim to be a writer even if you’ve written nothing.

Oh, those words are inside you? They’reincubating? Well, whoopity fucking doo for you! Good luck with spreading your ideas. Good luck getting sales. Good luck paying rent. Good luck getting your spouse or significant others to support you in spending time away from grunt work to do it.

Most people don’t put metaphorical pen to paper because they’re afraid. I get it. We’ve all been there. We’re not bashing you for being afraid — afraid of failing, afraid of being judged harshly, afraid that everyone will laugh at you. We understand that fear, but the only way to be a writer — especially a successful one — is to get past the fear and start. Your sweating ridicule, though understandable, is probably exaggerated. In most cases, nobody is paying attention to whether you succeed or fail. 

If you write, you’re a writer. You’ve started. Excellent job. Now do more, and pour in the hours to do it better.

2. Not Finishing

This one should also be obvious, but we see it all the time. In these cases, writers aren’t surprised that they’re not successful, but are incredibly frustrated. We understand. Before joining the podcast, I couldn’t finish a second book. Before meeting Sean, Dave hadn’t finished his first. The phenomenon of the writer with great ideas but no clue where to take her story is all too familiar.

But take heart. The toughest nuts crack if you just keep trying. We also hope our upcoming Kickstarter project Fiction Unboxed will show a few frustrated “can’t finish” writers a few tricks by opening up every detail of exactly how Sean and I make the donuts.

Sometimes, though, it’s not a matter of not knowing how. Most cases of writer’s block, in our opinion, can be easily reduced to simple fear. Again, we understand. Once you finish your book, you must either publish it or confess to your fear. Once published, everyone will be able to read the language of your soul … and, in a few cases, criticize it.

You must push past this. Don’t worry about making your book perfect, because it never can be. Make it professional (see the next section) and get a good edit and generally make it as clean as you possibly can, but don’t sweat the story over and over and over at the expense of shipping. Sean has said on the podcast, “perfect is the enemy of done.” And it’s true. Don’t be perfect. In most cases, it’s best to be finished.

If you must use a pen name because you’re so terrified that what you’ve written is terrible, do that. But you have to ship it. You can’t move on until you do.

Finish, then finish more.

Keep moving, and improving.

3. Treating Publishing Like a Hobby or a Pure Art 

We said in Write. Publish. Repeat. that we believe books and stories should be born as art, then sold as products. Be an artist first, but quickly switch hats and be a businessperson second. Fail to switch that hat and you’ll be too attached or timid about giving the book the exposure and marketing cues it needs to succeed. Do that, you’ll be sunk.

The same goes for treating writing like a hobby. Don’t get us wrong: writing as a hobby is fantastic. If you have no desire to publish or make an income but want to express yourself, go ahead and hobby it up. But if you want to build a career as an author, hobby-thought will kill you.

Set yourself a schedule. Personally, I write for four hours every weekday morning starting at 6am. If you have a day job, you might only be able to manage an hour a day, or four hours on the weekends. But whatever your quota, set it, put it on a calendar, and abide by it. Your writing hours should be unchanging and immutable, because this is a business.

Writing BusinessWould you go into your day job whenever the mood struck?

Would you produce nothing and call yourself a plumber despite not actually doing any plumbing (because the pipes are marinating in your soul)?

Would you spend without thinking, and sell with no plan?

Would you attempt to do your day job while your kids climb all over you, interrupting you every two minutes, instead of having a decidated space that you insist they respect?

Of course not. So if you want to have a chance in self-publishing, treat it like a business. That means schedules, a marketing strategy, deadlines … the works.

Before we leave this section, let’s add that part of treating writing like a business instead of a hobby means presenting yourself professionally. Don’t make shit book covers yourself to save money. If you believe in the book, invest in your work! Don’t half-ass your product descriptions. Don’t have a writer’s website on MySpace filled with animated gifs of cats unless that’s your brand (Sean wants to meet you if you’re making that work).

That said, don’t act like an overly-pro robot. Don’t take “be professional” to an illogical extreme. Be loose but look good. A person with an engaging smile in a suit is still a pro at a business meeting, after all, whereas a stiff is a stiff.

4. Not Having Fun

I only have seven of these (because I’m a pro, and believe in schedules and deadlines … see what I did there?) and I’m devoting one to fun. Strange, right?

Not really, in our humble opinion. The ability to have fun — to enjoy what you’re doing — is instrumental to success. Even Dave, who seems to scrape his fiction from the black places inside his soul with a rusty garden trowel, has “fun” in his own way. He enjoys telling the dark stories he writes. He enjoys crafting tales. He even enjoys going into the shadows that frighten him, because it’s cathartic. Fun doesn’t need to mean balloons and streamers.

Sean and I are probably more obvious examples of having fun while working, though. We have so much fun, we made it part of our brand. What one attribute characterizes every book we release through genre-agnostic Realm & Sands?

Whether we’re writing sci-fi or horror, fantasy westerns or straight (adult) comedy, we had fun writing it and bet you will have fun reading it.

Take your business seriously. But don’t take it so seriously that it gives you an ulcer. Your writing must be fun. It should feel like inspired play. Often, we see people who are trying too hard to shove square pegs into small round holes, writing what they don’t want to write because they’ve heard it will sell better. That’s a recipe for failure. If you are forcing your stories, readers will be able to tell. If your books aren’t fun to write (again, adhering to a definition of “fun” that includes Dave’s darkness), they won’t be fun to read.

There’s a bit of the author’s soul in every book, and nobody wants to hang out with the soul version of a bitchy asshole.

Our business is a good time. Even the stuff we don’t like, we like because it’s part of a whole that we love. Our horror, told with a straight face, is fun to dream up. Our comedy makes us laugh out loud. We honestly can’t spend enough time doing what we’re doing.

And when you want to do more and more of something — strongly enough that you can bulldoze through the rough and uncertain times — guess what tends to happen?

5. Sweating the Small Stuff

Here’s an unpleasant fact: You’ll never get to everything you could be doing to improve your writing, get better at publishing, and win more fans.

Should you write more? Of course! Should you work on your marketing? Naturally! Will social media strengthen your reader bonds and earn you some new eyes? Yep! How about joining Goodreads, creating audiobook and foreign language versions of your books, writing lead-in short stories, perfecting your covers and product descriptions, blogging, podcasting, answering fan email, creating Twitter accounts for your characters, creating paperbacks and hardbacks, doing author signings … whew, are you tired yet?

This problem only gets worse the more dedicated you are, leading to an ironic circle: The harder you work, the more it’ll become obvious that you can’t do it all.

Sean, Dave, and I are full-time authors. We have all day on most days — excepting family and personal time — to build our empires. Chances are, you aren’t quite as lucky. Most of our listeners only have a handful of hours a week to work on their businesses. If that’s you, the extra bad news is that as crunched as we feel, you’ll feel it tenfold.

So what’s the solution?

There isn’t one — not if the question is “How can I do it all?” That’s the question many flailing self-publishers ask, but it’s the wrong query. Asking how you can do it all is a downward spiral. You can’t do it all. You can only do your best.

Stop trying to do everything that may work. We talk to people all the time who are flustered by our refusal to engage in some tactic or another.

Shiny Penny“But it’ll gain you fans!”
“It’ll get people talking!”
“Do you know what you’re missing?”

Not exactly, and the first two are probably true, but it’s equally true that you’re a mortal human with a finite number of hours at your disposal. Stop asking if a tactic will work, and start asking which will work best for the time required. Stop asking what you should do, and start asking what you should do most.

If you haven’t heard of the Pareto Principle — the holy “80/20 rule” — look it up. Study it. Tattoo it on your arm. Then commit to doing the 20 percent of activities that will get you 80 percent of the results relative to the time required to do them … and in most cases, spending hours on Facebook isn’t on the list.

Write more. Market better. Build your machine to be more airtight, and more compelling.

Only mind the smaller (but still somewhat effective) details when you have time left over.

6. Thinking Short-Term 

You’ve been writing for a year. You’ve published a few books. They’re good books, and they have fans. Yet, you’re still only making a few hundred dollars a month, if that. What’s wrong?

In all liklihood, nothing; you just haven’t given things enough time to percolate. Building an army of ravenous fans and strong, viral word-of-mouth for your work is anything but an overnight endeavor. The problem is that our quick-fix, give-me-$97-and-I’ll-show-you-the-magic-button society has conditioned us to believe that everything should be easy.

If something isn’t easy, things aren’t working and we should really quit.


If you’re writing good books and building a fanbase — even if it’s only growing at a rate of two people per month — you’re doing things right. If you write a sequel and the people who bought the original (all three of them) are dying to read it, you’re doing things right. If you’re well-reviewed, love your fans, and aren’t afraid to tell them about your new stuff, you’re doing things right. But as The Smiths sang, these things take time. You have to wait. Sorry.

Failures are impatient and quit even things that are working simply because they aren’t working fast enough. Those who ultimately succeed understand that they are in their endeavors for the long haul. You may have a book perform terribly. Your website may go down. You may sell well, then find yourself suddenly broke. You may work for months on end with no reward. It may look like you’re going the wrong way, and I won’t lie; it’s possible you are. But that’s how it looks when you’re going the right way for a long time, too.

If you want to make a career as an author, understand that you are playing a very long game. Don’t try to take shortcuts that cut off your nose to spite your face (unless you’re Sean; he has beak to spare). Don’t make choices that work today at the expense of tomorrow.

Before I started working with Sean and Dave, they did something that I admire to no end — something I wonder if I’d have had the fortitude to do myself. They finished the first season of Available Darkness, then moved to the next project without marketing it at all. They did it because they knew that long term, it was smarter to save their marketing push until they had a few projects rather than blowing their wad on only one with no follow-up.

Sean, working with another writer, also completed a full season of a project — over 80,000 words — and then trashed it without a thought. He did it because the project wasn’t good enough in the long term, and he thought he could do better down the road.

Fortunately for me, that project was The Beam. I reimagined The Beam with Sean a year later, and now with the release of The Beam: Season 2, it’s our biggest series.

I’m so glad he was patient enough to wait.

Perisistence7. Failure to Do the Work

This is the big one. Like the bonus round in a game show, I almost feel this item is important enough to render steps 1-6 moot.

Why do most people fail? Because they don’t do the work. They don’t put in the hours. As the expression goes, “Everybody wants to go to Heaven but nobody wants to die.” And similarly, everyone wants success but few are willing to bust nuts (or nut equivalents) hard enough for long enough to make it happen.

And yes, there’s such a thing as working smarter rather than harder, and I definitely don’t want to work hard forever. But in reality, most of the people who say “work smarter, not harder” are waffling. They’re justifying mediocre, half-assed work with an aphorism. You can’t out-smart a lack of hard work. Work hard first; make it smarter later.

Making it as an author — even in the ebook age Nirvana — is hard fucking work. You will write hundreds of thousands of words, then release them and make a few dollars. You will erase huge swatches of text because it sucks, then must summon the fortitude to start again. You will send emails to your list and get no response. You will spend hundreds of dollars on a cover and an edit then fail to recoup it. You will watch people with less than a tenth of your talent lap you. You will see others get lucky, while you get nothing.

If you want to succeed, you must keep working. And working. And working.

You can complain, but you can never stop … not until you have what you want, and that could take decades.

So if you’re doing the above things, knock it off. You’ll feel so much better once you start to have some of the success you deserve.

(Because you do deserve it, don’t you?)

We do this work every day, and in our upcoming project “Fiction Unboxed,” we’re going to let you watch every little detailwhile we do it for 30 days straight.

Happy Announcement!

Tomorrow, I’m going to Austin, TX, for a punk/metal/horror magazine launch party, and I will be introduced as the new horror editor and horror author!!  I never thought in a million years I’d be here in such a short amount of time, but I’m so very thankful to those who’ve helped me get to where I am.  Along with myself, horror writers/authors Tim Miller and Will Glover will be the horror short story contributors, and there will be movie reviews, as well.  When the magazine gets put online, I’ll make sure to do a big announcement.  🙂

This launch party is going to be a breath of fresh air as I have encountered some very shady nastiness on Facebook this past week.  Yeah, I get it.  It IS Facebook, but I want to keep my name out of the goings on with certain people within the horror community.  Only in a perfect world will everyone come together peacefully, but until that happens I’m going to happily diddy bop myself down this new path of horror adventure.  

Taking things in moderation

I’ve decided that I’m okay with not getting my anthology/novella out this year.  I put too much on myself sometimes and feel the need to push too hard.  So, I’m going to focus on just writing and not meeting personal deadlines.  This decision has really taken a load off my shoulders.  I’m a big believer in quality over quantity, and I really care about my readers.  

On another note, I started reading this book, and I couldn’t even get past the first chapter it was so bad.  Of course, I will not name the author or the book because this person is an indie author just like me, and I don’t want to shame anyone.  I’m not sure if this book was a first time try for this author, but I really hope he/she gets their act together.  I’ve read the reviews and am actually shocked it got so many 5 stars.  Anyhoo, I’m all done with that.  Moving on to greater things in life….

Book trolls

I can’t help but wonder why people get on sites like Goodreads and Amazon only to purposefully bash an author’s work.  Do people have no shame?  Is this what I have to look forward to in the future of my writing career?  

I completely expect bad reviews.  Hell, I expect my first published novella to be chock full of negative feedback.  However, a respectful and constructively critical review completely outweighs a 1 star.  It’s not the stars that bother me, by the way.  It’s the people who get on review sites and claim with hostility how much a book sucks.  Really?  Did the written words contained between two covers (or electronic device in our technological savvy era) push you that much over the edge that you had to respond with such hatred and fury?  

Well, I guess I’ll just have to sit back and endure the haters, trolls, and nincompoops who hide behind screens when mommy and daddy are asleep.  I’ll saunter to my writing corner and celebrate when any kind of review comes my way, all with a smile on my face.  *throws confetti*

From the little to the big dogs…

For the past couple months, I’ve been toying with the idea of writing an actual novella.  I’ve pretty much been keeping my comfort zone within short stories and flash fiction, but I think I really have something.  I wrote a nasty little ditty not too long ago called The Pink Bag, and I’m going to expand on the idea of a mentally tormented little girl.  Yes, it may seem cliche….little girl goes nuts, begins killing spree, seems so innocent that there’s no POSSIBLE way that she could be insane.  However, I want to take this a step further.  I want to actually put my past demons into this little girl:  My addictions, my fears, my pain.  Maybe writing this as a pseudo-autobiography would be part of my healing process.  If anybody has done this sort of thing, I’d love your insights.

Cover reveal for my new short story, The Stranger


I’m proud to announce that I am officially part of a publishing company called Madwriter Press!  I will be posting my first story to be published by this wonderful company in a few days, and I hope you enjoy it!


New opportunities are awesome!


I have been chosen to be the horror fiction editor for a new mag coming out in April this year!!!  Along with my friends and fellow authors D.S. Ullery and Tim Miller, I will be writing flash horror fiction for Stench Radio Magazine.  Check out for awesome music and badass horror!  If you’re in Texas, come to the party.  Everyone is invited!



I really have to admire authors who can pump out story after story.  I know it takes A LOT of practice, but I just have to drop my jaw in awe and say “wow.”

I put my name in to participate in a horror flash fiction “contest,” and I gotta say I’m a little overwhelmed.  We were given 3 days to finish it, but I begged and pleaded to make it a week instead.  

I know what you’re thinking.  You could write at least 3 stories in that amount of time, right?  In my lowly defense, I’m a stay-at-home full time mom, a stay-at-home full time employee, a stay-at-home college student taking distance education courses, and between all that I have to cook, clean, and write.  I might be able to read a story here and there.  As I take a deep breath and calm my anxieties of realizing how much of a life I really don’t have, I’m determined to remember that I don’t have to be like everyone else.  I think that’s a serious road block in my writing:  The feeling of having to be like the author who just dropped a 1,000 word story in less than an hour or the novelist who has the New York Times Bestseller every 3 months.  That’s just not me.

So, for you all-or-nothing writers, I once again tip my hat.  For all you depressed writers out there who don’t feel like you can compete, I feel you.  Besides, writing isn’t supposed to be a competition, right?  Unless you make it one.

Support Indie Horror! Get D.S. Ullery’s new story!



My good friend D.S. Ullery has self-published his short story, Gruff 123.  This is his first time self publishing, even though he’s been a writer for many years.  So, c’mon and jump on the bandwagon!  Buy his story for only 99 cents at Amazon!  All the cool kids are doing it.